You’re Running on the Wrong OS

When we stepped into the business world, most of us were handed a set of instructions that looked something like this:

Set goals. Make a plan. Execute the plan. Measure the results. Optimize. Repeat.

Be consistent. Be professional. Be strategic. Don't let your feelings get in the way of your decisions. Trust the data. Follow the framework. Do what works.

And there's nothing wrong with any of that, exactly. Strategy matters. Consistency matters. Execution matters.

But here's what that operating system quietly assumes: that the analytical, linear, measurable part of you is the most reliable part of you. But you are so much more than that…